Power Words Glossary

What’s in this glossary?

Effective copywriting is all about evoking emotions, triggering reactions, and convincing readers to act on your desired actions. Copywriting is a necessity in digital marketing; the words, language, and tone used all have effects on how readers will respond to your brand. 

Power words are influential words used by copywriters that trigger psychological and emotional responses in readers. When you use power words, you persuade readers to take up a desired action due to this trigger.

Here, we have compiled over 100 power words that you can start utilising in your copywriting efforts to pull readers in and convert them into paying customers.