Information Architecture – References and Examples
What’s in this resource?
Every page and section of a website has a purpose– in the grand scheme of things, all parts of a website are there to drive the user to take a desired action, eventually leading to conversions. By using this information architecture sheet, you’ll better understand the goals of each element of a website, therefore enabling you to better optimise yours.
Website Optimisation (Conversion Rate Optimisation) Course Resource
Information Architecture – References and Examples