Social Media Marketing Course Resources
5As of Social Media
5As of Social MediaWhat's in this resource? Discover how Aim, Audience, Algorithm, and Attention-triggers work together to form the perfect recipe for success on any social media platform. Social Media Marketing Learning Pathway 5As of Social Media
Social Media Marketing Checklist
Social Media Marketing ChecklistWhat's in this resource? As with any area of digital marketing, social media marketing has many moving parts. This checklist is designed to streamline all the moving parts so that you are on top of everything at a glance. Social Media...
Facebook Ads Best Practice (Examples)
Facebook Ads Best Practice (Examples)What's in this resource? Facebook Ads are a dime a dozen today. So what makes a Facebook Ad stand out? This lesson material will give you the best practices you should adopt along with real-world examples. Social Media Marketing...
Template – Social Media Marketing Calendar
Template - Social Media Marketing CalendarWhat's in this resource? A social media marketing calendar is critical in ensuring your social media posts are well-spaced out, efficiently posted and varied so that your audience doesn't get fatigued and are kept interested...
Template – Measure Social Media Performance
Template – Measure Social Media PerformanceWhat's in this resource? Your social media marketing campaigns need to be measured in order to understand if they are performing well or not, so that optimisation can take place. Use this template to get you measuring the...
Social Media Campaign Playbook
Social Media Campaign PlaybookWhat's in this resource? Social media marketing campaigns can vary in nature, depending on the campaign goals, the company, and the creative direction. This Social Media Campaign Playbook is designed to give you inspiration, and get you...
E-Learning Workbook Exercises (For Online-Based Learning)
E-Learning Workbook Exercises (For Online-Based Learning) What's in this resource? Putting what you have learnt to practice is crucial in retaining information and internalising what works and what does not. This social media marketing e-learning workbook exercises...
Social Media Marketing Course Slides (Live Course)
Social Media Marketing Course Slides (Live Course)What's in this resource? This resource is only applicable to learners who have attended the Equinet Academy live course. This deck is jam-packed with information on the fundamentals of social media marketing, and is...
Social Media Marketing Workbook
Social Media Marketing WorkbookWhat's in this resource? Putting what you have learnt to practice is crucial in retaining information and internalising what works and what does not. This social media marketing workbook will be useful in getting you on track with your...